What is Responsive Web Design?

Responsive Web Design automatically detects what device is being used and responds by re-flowing the navigation and content to fit the screen.

58% of people are using their smartphones and even more use their tablets to browse the internet.

Experts predict that, within 2 years, mobile devices will overtake desktop and notebook computer use and become the dominant internet browsing platform.

Cut Costs

The days of creating separate sites for mobile and desktop use are long gone. This is the new era – and with it comes the Responsive Website. Companies wanting to create sites that work on both mobile and desktop versions can definitely cut costs on development and maintenance through a single responsive web design site. Without a doubt, investing in one is a very smart and cost-effective decision you can make as a business owner, vital for your long term goals.

Providing accessibility is critically important.

In 2012, Google published a study about smartphone users.

  • 75% of people prefer a mobile-friendly site
  • 61% will turn to another site if they don’t find what they’re looking for quickly
  • 67% of mobile users say that when they visit a mobile-friendly site, they’re more likely to buy a site’s product or service
  • 48% said that if a site didn’t work well on their smartphones, it made them feel like the company didn’t care about their business

Improved SEO

One responsive website, with one URL, as opposed to multiple pages targeting mobile formats, ensures linking remains simple. Redirects don't take away from the main site and advertising campaigns such as those using Google AdWords.

Analytics and data collection

No need to track multiple URLs and redirects in addition to the main site or URL. The single responsive page can collect centralised analytics regardless of the user’s device.

Responsive Websites for the future

At Web Responsive, we guarantee that our Responsive Designs will perfectly complement with touch screens. Aside from this, flexible video/audio players, images, screen layouts and texts will also be designed to automatically read just on various devices, even the new releases, thus enhancing user experience.


Web Responsive can help you achieve your business goals online. Allow us to be your partner for your Web Responsive needs. We have fabulous web design examples that you can check out. Call us on 1300 665 677 today or if you want to get in touch with our creative design team experts.